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Benchmarking
A core driving force that accelerates innovation in continuous technological advancement and optimizes product design.
Securing competitive advantage and market leadership
Enhancing product quality and performance
Driving technological innovation and future readiness
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Product Design
Transforming value creation and technological innovation into market-ready products.
Delivering customer value and solving real-world challenges
Securing market competitiveness and differentiation
Concretizing technological innovation
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FMEA
Identifying and analyzing potential failures in advance to predict and prevent issues before they occur.
Proactive prevention and risk management
Enhancing quality, reliability, and safety
Strengthening engineering capabilities and cross-functional collaboration
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DR/DPA/DMU
Systematically verifying technical feasibility, design completeness, and compliance with requirements during the design phase.
Early identification and mitigation of risks
Verification of compliance with requirements and standards
Strengthening collaboration and communication
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CAE Analysis
Predicting, validating, and optimizing product performance prior to physical prototyping to maximize development efficiency.
Reducing development time and costs
Improving product quality and performance
Enhancing engineering efficiency and decision-making support
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Mock-up Validation
Creating mock-ups that closely replicate real products to visualize designs and conduct physical verification.
Visualization of design and physical validation
Evaluation of user experience (UX) and emotional quality
Risk reduction and improved development efficiency
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Prototype (Proto)
Minimizing the cost of failure while ensuring product maturity and proactive quality management.
Verification of design and functionality
Enhancing innovation and market competitiveness
Increasing cost and time efficiency
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Test & Evaluation
Objectively verifying that products meet customer requirements and applicable safety standards.
Objective validation of quality and performance
Certification and regulatory compliance
Continuous improvement and knowledge accumulation
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Product Data Management (PDM)
A system for storing, organizing, and managing all data related to product design and development.
Managing design data and related product information
Maintaining data accuracy and supporting systematic design changes
Enabling data sharing and collaboration across departments
Lightweight Material Component Development
Developing components that reduce weight and enhance performance through the design of high-strength, lightweight composite materials.
Eco-Friendly Material Component Development
Development of sustainable components using eco-friendly and recycled materials
Premium Material Component Development
Development of precisely designed components for emotional quality and noise and vibration control
High-Performance Smart Component Development
Development of smart components integrating sensors, lighting, and user experience
Real Deco Printing
Developing automotive decorative panels and components that realize three-dimensional depth and texture through a wide range of patterns.
Component Development
End-to-end execution of the entire development process, from planning to manufacturing and supply support, securing mass-production capability, and quality management.
Component Development Planning
Component Manufacturing & Supply Support
Pre-Quality Assurance for Developed Components
Mold Development
End-to-end execution of the entire mold development process, from mold design review to manufacturing, inspection, and quality assurance.
Mold Manufacturability Feasibility Review
Mold Manufacturing & Inspection
Mold Quality Assurance
APQP
A structured planning process to ensure product quality from the early stages of product development.
Phase 1 : Planning & Program Definition
Phase 2 : Product Design & Development Phase
Phase 3 : Process Design & Development
Phase 4 : Product & Process Validation
Phase 5 : Assessment & Corrective Action